SUCCESS THROUGH RECOGNITION AND REPETITION

With over 15 years of experience, we have established a great reputation by advocating that consistency and repetition is the key to acquiring new patients. It is not uncommon for our dentists to experience 30-50 new patients a month for a new practice and even higher for an established practice (from a 10,000 piece mailing). The average patient spends $600-$1,200 per year, which translates to our Dent-A-Cards© generating anywhere from $18,000-$50,000 of new patient revenue per month! Because it usually takes about three or four mailings to the same audience to motivate the potential patient, we encourage our clients to invest in a six-time mailing program to effectively reach the targeted area of potential patients.

A SYSTEM TO MATCH YOUR BUDGET

We've heard you! Although we stand by our belief that consistency and repetition result in generating new patients, we have found that the higher cost of our consistent program is beyond the budget of some practices. With this in mind, we now offer our One-Time Program, which was developed to provide dentists with a low-cost option that is quickly and efficiently produced, assuring a high response rate after just one mailing.

THE COMMUNITY YOUR PRACTICE IS LOCATED IN IS REFLECTED IN THE DESIGN OF THE BROCHURE

Because each practice is marketing to different ethnicities and demographics, the overall look and feel of your Dent-A-Card© needs to resemble your surrounding community. In order to gain the attention of potential patients, the use of photography that represents your targeted clientele as well as text that accurately embodies your practice is essential. At NDAA, we research your surrounding community, work with you to decide on what direction your Dent-A-Cards© should take, and design your brochure to match your area.

IS THE DOCTOR A REAL PERSON?

Our Dent-A-Cards© are designed to express the doctor's individuality, special skills and hobbies. This is important because patients want to see the Doctor as a real person and get to know him or her beyond the office. Inside the brochure. We highlight interests or hobbies, talk about their family, or discuss anything else that is unique to the Doctor.

EXAMPLE 1
Dr. Roland Pagniano, Jr. is a prosthodontist who has received extensive training and experience to provide him with a special understanding of the dynamics of a smile, the preservation of a healthy mouth, and the creation of tooth replacements. You also might be familiar with Dr. Pagniano's voice not so long ago in the '90's. Dr. Roland Pagniano, Jr. was a DJ on Sunny-95 while he studied dentistry at OSU.

EXAMPLE 2
Dr. Reiter had a private practice in California before she and her family relocated to the Las Vegas Valley. She has been married for 17 years and has two beautiful children. She enjoys spending time with her family, playing tennis, skiing and other outdoor activities. In her leisure time she likes to garden and scrapbook.

UNIQUE OR EXTINCT?

Every practice has select characteristics that make it different from the rest. Whether your practice has a beautiful office, offers advanced X-ray technology, is ran by a father and son duo, or is located by a Starbucks, we like to highlight these qualities and show why your practice is unique.

WHAT ARE YOUR SERVICES?

The services provided by your practice are listed within each Dent-A-Card©. This gives your potential clients the opportunity to see what your practice specializes in and further encourages them to call and set an appointment.

CALL TO ACTION

Potential patients need to be motivated to visit your practice. We look at all the offers that work around the country and then match the right ones with the income level in your community. Potential patients with varied income levels respond to different offers.

MAPPING

It's not what you know, it's who you know. While owning a large list company, we are able to pull geographical and demographical data including: distance from your office, age of occupant, percentage of households with children, home value, income levels, number of apartments and businesses, etc. This data allows us to specifically target the group that has the greatest potential of using your services.